Emblematic of Bvlgari’s ability to reinvent classic inspirations from the past in pioneering designs for over 40 years, the Bvlgari Bvlgari watch was the first to use a logo as a design element. A true forerunner of today’s logomania, the distinctive double logo was initially inspired by the circular inscriptions on ancient coins. The result of the brand’s Roman roots, it has become an elegant fusion of culture and modernity with everyday glamour.